Visit Our
Website at:
http://www.asiapacificevents.com
One Day Intensive
Seminar
Business
Writing Skills –
Words,
Methodology & Applications:
Accurate,
Purposive & Effective
JW Marriott
Hotel,
Introduction
This
highly interactive and intensely practical one-day seminar is based on the
latest thinking and approaches to writing with style and impact. It will
develop your writing skills through practice using examples of real-world
correspondence, and act as a model of good writing behaviour. It is filled
with competitions, problem solving discussions, PowerPoint
and writing activities. It will be a fun, enjoyable and informative programme. Objectives The main
aim of this seminar is to develop the participants’ ability to write friendly
business correspondence with appropriate style and impact. This can be
achieved through the following objectives: ·
Increasing
the participants’ knowledge of the importance of the reader and the purpose
of writing, especially to develop better
relationships with the client ·
Identifying
and eliminating the personal barriers to writing effectively ·
Developing
the participants’ ability to compose documents that are clear, concise,
complete and correct ·
Improving
the participants’ writing style to become more modern and business-like ·
Developing
the participants’ awareness of how the organisation of
material and choice of vocabulary and sentence
structure affect the reader’s opinion. Target Participants This
seminar is designed for all participants who wish to improve the way they
communicate their message in writing. In particular, it highlights how a
forward-looking writing style can improve the way their message is perceived
by the reader. It is for managers, supervisory staff, executives and all
those who would like to write with a little bit more style and impact |
Outline Introduction ·
Plain
English: Today’s Business Writing ·
Writing
Efficiently: The Cost Savings · The Plain English Continuum: Where
You Are Now The
Reason and the Reader ·
The
‘What’ of Communication ·
The
‘Who’ of Business Writing ·
Case
Studies The
Nuts and Bolts of Business Writing ·
Vocabulary
Choice and Organisation ·
Opening
and Closing Sentences ·
Paragraph
Structure and Style Getting Down to Business ·
Getting
rid of Flowery Writing ·
Logic
and Linking ·
Making
a Difference Writing With Style and Impact ·
Layout
and Organisation: Creating a Visual Impact
– Bullet and Numbered points
– Diagrams and Charts ·
Fine
Tuning the Message:
– Writing Better Emails: Asking and Giving Information
– Writing Better Memos: Reporting Events
– Writing Better Letters: Requests, Rejections and Redress Where Do You Go From Here? ·
The
Evolution of Writing With Style and Impact |
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Conducted by Distinguished Speaker:
MR. DAVID HIRST David has been in education for over 19 years of which 10
years were spent as trainer, management consultant and business unit manager with
the British Council. He is a first-rate expert in his field and possesses the
depth of knowledge necessary to respond to participants’ needs and wants. He
is a specialist in helping people grow and develop their potential, as well
as getting them to put across their messages with impact. He has extensive experience of working in corporate
cultures and managing staff, which allows David to conduct innovative and
results driven workshops to bring positive changes to individuals and their
business performance. He has also presented many papers and had several
articles published in technical journals, newspapers and magazines. He has
just completed second book entitled ‘Plain English: He Evolution of Writing
With Style and Impact’. |
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REGISTRATION
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(Registration and Payment by
The above fees are inclusive of lunch/tea-breaks/valuable seminar
materials & certificate Crossed Cheque/Bank
Draft payable to Mailing Address: B-2-9A, Contact Person: Ms. Erna / Ms. Ai Wen /
Ms. Chin Tel:
03-2162 6828 Fax: 03-2162 7828 / 03-2163 7828 Email: apd@po.jaring.my Website:
http://www.asiapacificevents.com Full Name: Dr./Mr./Ms.
_______________________________
Position: _________________________ Full Name: Dr./Mr./Ms.
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Position: _________________________ Full Name: Dr./Mr./Ms.
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Position: _________________________ Full Name: Dr./Mr./Ms.
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Position: _________________________ Full Name: Dr./Mr./Ms.
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Position: _________________________ Company:
___________________________________________________________________________ Address: ____________________________________________________________________________ ____________________________________________________________________________________ Tel:
_______________________________________
Fax: ____________________________________ Email:
____________________________________ Contact
Person: ___________________________ Cancellations & Transfers: If you are unable to
attend, a substitute candidate(s) is welcome at no extra charge. Please
provide the name and position of the substitute delegate at least 2 days
prior to the seminar. A full refund less 25% administrative charge will be
made for cancellation received in writing 2 weeks prior to the seminar. A 50%
refund will be given for cancellation received 1 week prior to the seminar.
Regrettably, no refund can be made for cancellation 3 days before the
seminar. If registration is confirmed, a 25% administrative charge will be
incurred for non-attendance. The organizer
reserves the right to change speakers/or modify the programme content without
prior notice.
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